Lead Public Relations Representative - San Diego Zoo Wildlife Alliance
Job Description
We are excited that you are continuing to grow your career as a Wildlife Ally! San Diego Zoo Wildlife Alliance recognizes that our team members play a crucial role in driving our conservation efforts forward and bringing us close to a world where all life thrives.
HOW YOU WILL IMPACT OUR MISSION
The Lead Public Relations Representative will support in overseeing day-to-day public relations activities for SDZWA, leading critical conservation public relations efforts, and ensuring effective communication with key audiences, including the media, the public, and internal stakeholders. This position is responsible for leading and executing key organization initiatives, providing leadership to PR staff, and spearheading the development and delivery of media relations strategies. The Lead Public Relations Representative will act as a primary point of contact for various external communications, supporting the Senior Public Relations Manager in meeting organizational PR goals.
WHAT YOU WILL DO
- Supervise PR Staff: Lead, mentor, and provide day-to-day guidance to junior public relations staff, ensuring the timely and effective execution of PR campaigns and initiatives.
- Media Relations: Serve as a primary contact for SDZWA conservation media initiatives. Strategizing story ideas, collaborating with partners, and bringing information to the greater communications teams as a whole. Maintain and strengthen relationships with local, regional, and national media outlets, serving as the lead point of contact for media inquiries and interviews.
- Brand Support: Spearhead the strategy and implementation of earned media and publicity opportunities to enhance the visibility of SDZWA.
- Content Creation: Serve as a critical leader within the communications team to develop and distribute press releases, media advisories, crisis statements and other communication materials.
- Liaison: Represent SDZWA with external media, ensuring consistent messaging and a unified communications strategy.
- Monitoring and Reporting: Track media coverage, PR metrics, and assist with evaluating the effectiveness of PR campaigns.
WHAT WE ARE LOOKING FOR
JOB EXPERIENCE
- 5 years experience in writing, editing, and/or producing content required
- 1+ years supervisory experience required
EDUCATION AND CERTIFICATIONS
- Bachelor's Degree In journalism, communication, public relations, or a related field or equivalent specialized training required
- California driver license required
SKILLS AND KNOWLEDGE
- Supervise, mentor, and provide guidance to the public relations team, ensuring they are trained and equipped to meet departmental goals and deadlines.
- Support Senior Public Relations manager in assigning tasks and managing workloads to ensure the effective delivery of all public relations initiatives.
- Develop and maintain relationships with key media contacts, journalists, and influencers to generate positive media coverage.
- Act as a point of contact for media inquiries, and coordinate media interviews, press conferences, and other media-related events.
SOME OF THE PERKS YOU WILL ENJOY AS A TEAM MEMBER
- Free admission to the San Diego Zoo and the San Diego Zoo Safari Park
- Family Passes
- Complimentary Tickets
- Local and In-House Discounts
- Employee Assistance Program
- Wellness Program
IMPORTANT DETAILS
- Location: San Diego, CA
- Position Type: Salaried Full-Time Exempt Position
- Salary Range: $86,200 to $95,320
About The Salary Ranges
Please note that the salary range mentioned in this job posting should serve simply as a guide. The final compensation offered may vary based on a variety of factors, including bonuses and/or incentives, or a candidate's experience and skills. San Diego Zoo Wildlife Alliance is committed to providing a fair, equitable, and competitive package that reflects the value an individual brings to the organization.
Fraudulent Recruiting
Beware of fraudulent recruiting. Legitimate San Diego Zoo Wildlife Alliance contacts will use an @sdzwa.org email address. We do not request money, checks, equipment orders, or sensitive personal data during the recruitment process. San Diego Zoo Wildlife Alliance only conducts interviews via phone, Zoom, Teams or in-person.
If you have been asked for any of the above, or believe you have been contacted by someone posing as a San Diego Zoo Wildlife Alliance employee, please e-mail sdzwacareers@sdzwa.org. If you feel that you have been the victim of fraud, please contact your financial institution(s) immediately.
Please remember to notify your current Manager that you are applying. Thank you for your commitment to conservation around the globe!
At San Diego Zoo Wildlife Alliance, we thrive on celebrating our differences. Diversity is vital for the benefit of our team members, our guests, our community, and our wildlife.
All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
If you require a reasonable accommodation to complete an application, please email your request to sdzwacareers@sdzwa.org and provide the job title and location to which you are applying.
As a Federal Contractor, San Diego Zoo Wildlife Alliance is required to participate in the E-Verify Program to confirm eligibility to work in the United States.
San Diego Zoo Wildlife Alliance is a drug free workplace.
- 1455 Frazee Rd, San Diego, CA 92108, USA
SAN DIEGO ZOO WILDLIFE ALLIANCE IS AN EEO/AA/DISABILITY/PROTECTED VETERAN EMPLOYER
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